ETIENNE HABUMUGISHA
Kigali
Summary
Proactive Sales and Distribution Representative with extensive experience in customer satisfaction and relationship building. Skilled in upselling, cross-selling, and identifying high-potential accounts, consistently meeting or exceeding quotas. Adept at product demonstrations, CRM utilization, and collaborating with marketing for strategic sales initiatives.
Overview
20
20
years of professional experience
Work History
Sales Representative
Bralirwa Plc
04.2006 - Current
- Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
- Generated additional sales opportunities with upselling and cross-selling techniques.
- Expanded customer base through cold calling, networking, and relationship building.
- Increased sales revenue by identifying and targeting high-potential accounts.
- Maintained up-to-date knowledge of industry trends for informed decision-making during client interactions.
- Consistently met or exceeded quotas by implementing strategic sales plans and effective time management.
- Conducted product demonstrations to educate customers on features, benefits, and competitive advantages.
- Increased repeat business by fostering trust-based relationships with key accounts through regular communication.
- Developed tailored solutions in response to unique customer needs, increasing overall satisfaction rates.
- Collaborated with marketing to create impactful promotional materials for increased brand awareness.
- Utilized CRM software to manage client information, track leads, and monitor sales progress.
- Collaborated with marketing department to align sales strategies with new campaigns.
- Identified and tapped into new markets, significantly expanding customer base.
- Achieved consistently high customer satisfaction ratings by tailoring solutions to individual needs.
Distribution Representative
British American Tobacco
05.2004 - 03.2006
- Negotiated favorable shipping rates with carriers, reducing overall operational costs without compromising on quality or timeliness of deliveries.
- Assisted in the training of new hires, sharing expertise on efficient work methods and company policies for optimal performance.
- Balanced workload among team members fairly, ensuring equitable distribution of tasks and timely completion of all responsibilities.
- Introduced new products and enhanced distributor sales and service capabilities through presentations, training and demonstrations.
Education
MBA - Business Administration
UNIVERSITE LIBRE DE KIGALI
Kigali Rwanda12.2018
BBA - Business Administration And Management
National University of Rwanda
Rwanda10.2012
Skills
- Customer Service
- Customer Relations
- Customer Relationship Building
- Interpersonal communication skills
- Sales expertise
- Product and service knowledge
- Sales Presentations
- Sales closing
- Relationship Building
- Customer Retention
- Product and Service Sales
- Customer Needs Assessment
- Product Promotions
- Sales Forecasting
Interests
There are a variety of hobbies and interests that fill my spare time.
I love photography,travelling and discover new places..
I love working with computers in different capacity and enjoy spending time in TV documentaries.
My interests in the environment leads to multiple volunteer opportunities in the community.
Additional Information
Training Courses Attended
Training on Customer Motivations
Training on HEINEKEN Ways for Sales
Training on Essential Customer planning&negociations
Training on Profit Story
Training on Negotiation Skills
Training on Essential Selling Skills
Languages
Kinyarwanda, Swahili
Native language
French
Advanced
C1
English
Intermediate
B1
Timeline
Sales Representative
Bralirwa Plc
04.2006 - Current
Distribution Representative
British American Tobacco
05.2004 - 03.2006
MBA - Business Administration
UNIVERSITE LIBRE DE KIGALI
BBA - Business Administration And Management
National University of Rwanda
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